Pink Lady

The Pink Lady is built on a foundation of gin, with lemon juice for tartness and egg white for body, along with a note of grenadine to both sweeten and color the drink. But the Pink Lady needs additional fortification, and that's where a mild dose of applejack comes in; this lends more depth and backbone to the drink, and makes it about as unassuming as the brick that file clerk is packing around in her purse.

Gin Daisy

This icy-cold sour is bright and tart, with delicate herbal and berry flavors and a pale pink color.

The Hot Pink

Inspired by my favorite way to eat beets—with horseradish and a cider vinegar dressing—this savory beet shrub is a great match for a juniper-forward gin like Tanqueray. The finished product here has just a touch of heat from the horseradish.

Blushing Betty Cocktail

Bourbon adds subtle toasty-sweet notes to a simple drink made with pink grapefruit juice. Shake this one up, and pat yourself on the back for taking a fresh-squeezed dose of Vitamin C.

Beretta's Pamplemousse

We're always a bit wary of elderflower liqueur, but it doesn't take over in this supremely balanced and fresh-tasting gin cocktail, a signature brunch drink at Beretta in San Francisco.

Clover Club

A bright gin sour with an irresistible pink hue.

The Jasmine

Don't let the color fool you. With its gentle pink hue, the Jasmine may look as prissy and cute as a Hello Kitty armband, and its unassuming appearance and sprightly color has no doubt appealed to many drinkers of the once-ubiquitous Cosmo. But unlike that candy-colored alcopop, the Jasmine is all business, its alluring tint supplied not by the Cosmopolitan's innocuous red cranberry juice but by the intensely garnet Campari, an Italian aperitif famous for its powerful bitter flavor.

Brown Gin

This recipe adds a hefty dose of bitters to London dry gin, making for richer, spicier take on the classic Pink Gin.

Fizzy Gin and Lillet Punch

We threw a little shindig today to say goodbye to SE Ad Sales Director Erin Adamo. I mixed up this bubbly punch—it's a good brunch or predinner drink: a little tart, a little sweet, and a little more complex than you'd expect.

Pink Lemonade

This sweet-tart Pink Lemonade gets its pretty pastel color from cranberry juice. Easy to make at home (just 4 ingredients) and great for spring and summer picnics, showers, brunches, and more.